Local brands. Local influencers. One easy match.

A local café partners with the food blogger next door.

Maple & Co. handed the camera to a neighbourhood food creator for one Saturday. A single reel through their new oat-milk menu outperformed three months of paid ads.

A supplement shop teams up with a local wellness creator.

Peak Nutrition let a nearby fitness and wellness account walk through their new protein and pre-workout line. His honest first-taste video sent regulars in the next morning.

A clothing store finds its style icon just a few blocks away.

Thread & Form let a nearby style creator build a capsule wardrobe from their fall rack. Her try-on haul turned browsers into a waitlist for restocks.

A boutique gym teams up with a fitness creator in town.

Ironclad gave a local strength coach two free weeks. Her six-part series on their new program filled the 6am class before the first post even finished trending.

A salon gets discovered through a beauty influencer nearby.

One balayage transformation, shot in Lustre's own chair by a creator who lives four blocks away, sent the salon's booking calendar into overdrive by Monday morning.

A restaurant fills tables through a downtown food vlogger.

Ember invited a local food vlogger for their new tasting menu. His walkthrough of the seven-course lineup booked out three weekends before the video hit a day old.